November2023Anewwaytodecarbonizebuildingscanloweremissions—profitablyAnAI-informedapproachmakesitfaster,easier,andcheapertodecarbonizerealestate.Here’show.ThisarticleisacollaborativeeffortbyBrodieBoland,DanielCramer,AlastairGreen,DaryaGuettler,FockoImhorst,andMaritaWinslade,representingviewsfromMcKinsey’RealEstatePractice.Realestatecompaniesareincreasinglyacceptingtheimperativetodecarbonizebuildings,buttheyfrequentlyfindthetaskdifficult,laborious,andexpensive.Ownerswithportfoliosofmanyuniquebuildingsoftenhavenocentralizedinventorythatindicatestheconditionsinsideorthetypesofequipmenttheycontain.What’smore,physicalenergyauditsandbuilding-by-buildingnet-zeroplansarelengthy,costly,andenjoynobenefitsofscale.Duetotheselimitations,thetraditionalapproachtodecarbonizationhascreatedawidespreadimpressionthatdecarbonizingbuildingsissignificantlyunprofitable.Butthankstoimprovementsinthequantityandqualityofdataandanalyticmethods,thereisabetterapproach.Itisnowpossibletouseacombinationofdatafromsatellites,geospatialanalytics,regulations,laborandequipmentcosts,buildingcharacteristics,energy,andothersourcestorapidlycreateahigh-fidelitypictureofthecurrentstateofanindividualbuildingwithouteversteppingfootinside.Byapplyingmachinelearning,AI,andphysics-basedmodeling,portfolioownerscanquicklyidentifybuildingdecarbonizationopportunities.Thisincludesthecurrenttypeandestimatedcapacityofheatingandcoolingsystems,thesite-specificpotentialforsolarorgeothermalpower,andwhereinsulationandefficiencylevelsaresubstandard.Advancedevolutionaryoptimizationalgorithmscanthendeterminetheoptimalsetofsolutionsandsequenceofactionsforeachbuilding—andtheportfolioasawhole—toreachnetzeroonagiventimeline.Thesecapabilitiescanquicklygenerateasetoffinanciallyoptimizedplansforeachbuildinginaportfoliobasedonthebuilding’suniquestartingpoint,regulatoryenvironment,leasestructure,andmanyotherfactors.Theseplans—whichcanbegeneratedforafullportfolioinamatterofweeks—canincludeasetoftime-boundactions,associatedcapitalcosts,anddocumentationoftheeffectonemissionsandoperatingcosts.Forlargeportfolios,thisnovelapproachtoreachingnetzerorepresentsamorethan100-foldincreaseinthepaceandscaleofdecarbonizationplanningcomparedwiththetraditionalapproachofconductingenergyauditsandnet-zerostudies.Italsoeliminatestheneedtorelyonvaguebuildingarchetypesorgeneralmarginalabatementcostcurves,whichoftenleadtopoorerplansandhighercosts.Thissystemyieldsspecific,detailed,actionableplanswithfasterabatementandbettereconomics.Bydevelopingthefullpathtonetzero,realestateorganizationscanplanaheadinsteadofreacting.Theycanintegratedecarbonizationcostinsightswhendecidingwhichbuildingstomoveintooracquire.Becausethisnewapproachcanrapidlygenerateaplanforeverybuilding,ownersandoccupierscandecidewheretoinvestlimitedcapitalandcoordinateequipmentprocurement,design,andprojectmanagementtominimizecosts.Additionally,ownerscanaggregatebuilding-levelplansacrosstheportfoliotodevelopcapitalplansandreporting.Building-levelplansforenergyefficiencyandelectrificationallowownersandoccupierstoestimateandprocurerequiredvolumesofrenewablepower,increasethepotentialtotakeadvantageofgovernmentincentives,andmakebuildingmanagers’jobseasier.Thisarticlebeginsbyexploringtheimportanceofadoptingamoreefficientwaytodecarbonizebuildings.Next,wedescribehowthisnewapproachoftenmakesitpossibleforrealestateportfoliostoachievenetzeroatanetpresentvalue(NPV)thatisneutraltopositive.Forexample,wehighlightacompanythatrecentlydevelopedanet-zeropathwayplanthat’sprojectedtocostroughly$85millionlessthanatraditional-approachplanwouldhavecost.Finally,wedescribethesevenfeaturesofacrediblebuildingdecarbonizationplan.Decarbonizationeffortsarechallenging,butafaster,moreeconomicalwayofaccomplishingtherealestateindustry’sdecarbonizationgoalsprovidesanopportunitytomeaningfullyaccelerateactionsrequiredtolimitglobalwarming.Buildingowners,operators,andoccupiershaveobligationstodecarbonizeTherealestateindustryaccountsforapproximately40percentofglobalcombustion-relatedemissions,ofwhich28percentagepointscomefrombuildingoperationsand12fromembodiedcarbon—thatis,emissionsfrombuildingmaterialsandconstruction(Exhibit1).1Tokeepglobalwarmingwithinapproximately1.5°Candtoreachanet-zero-carbonbuildingstockby2050,theIEAestimatesdirectbuildingemissions(suchasfromonsitegasoroilboilers)willneedtobereducedby50percentandindirectemissionsby12022Globalstatusreportforbuildingsandconstruction,UnitedNationsEnvironmentProgramme,November9,2022.2Web<2023><Buildingsdecarbonization>EExxhhibiibti<t1>1of<4>Thirty-sevenpercentofglobalenergyemissionsarerelatedtobuildings,with28percentagepointsofthatduetobuildingoperations.GlobalenergyandBuildingoperations(direct)9processemissionsbysource,2021,%2837Buildingoperations(indirect)19Buildingconstructionindustry9Otherconstruction3Otherindustry30Transportation22Other8Source:UNEP2022GlobalStatusReportforBuildingsandConstructionMcKinsey&Company60percent(forexample,throughenergyefficiencymeasuresandgriddecarbonization)by2030.2However,theworld’sbuildingsarenotcurrentlyontracktoachievethesegoals.SomeprogresshasbeenmadeandmoreiswithinreachRealestatecompaniesacrosstheecosystemareincreasinglymakingnet-zerocommitments.3Meanwhile,regulatorsandgoverningbodiesareworkingtoimplementamixofincentivesandregulations,includingtheEuropeanCommission’sEnergyPerformanceofBuildingsDirective,theUnitedKingdom’sMinimumEnergyEfficiencyStandards,andtheUSSecuritiesandExchangeCommission’sproposedclimatedisclosure.Addingtomomentumareinvestorswhoareincreasinglyallocatingcapitaltosupportthetransition.Progressiswithinreach.Unlikeinsomeareasthatareaddressingdecarbonization(suchasheavyindustryandshipping),ourworkinrealestatehasshownusthatthetechnologyalreadyexiststoreplacetheuseoffossilfuelsanddramaticallyimproveenergyefficiencyinmostbuildingsaroundtheglobe.Ifcompaniesdeploythemostefficientapproaches,alargeshareofbuildings(andanevenlargershareofbuildingportfolios)canbedecarbonizedwithneutralorpositivefinancials4withintheexistingtechnology,policy,supplychain,andenergymarketenvironment.Fulfillingtheindustry’sobligationsfortheclimatetransitionwhilecreatingvalueispossible.However,itrequiresthatbuildingownersdothingsdifferently.2“Buildingsectoremissionshitrecordhigh,butlow-carbonpandemicrecoverycanhelptransformsector–UNreport,”UnitedNationsEnvironmentProgramme,December16,2020.3“Companiestakingaction,”ScienceBasedTargetsinitiativedashboard,August2023.4“Sustainabilityupgradesaredrivingavacancygapinoffices,”JLL,January16,2023.3BuildingdecarbonizationcanbeeconomicaltodayIndetaileddecarbonizationworkcoveringapproximately20,000buildings,morethan15megatonsofCO2equivalentannualemissions,andvariouspropertytypesandgeographies,wehavecometoanotableconclusion:usingthenewapproach,itisoftenpossibleforrealestateportfoliostoachievenetzerowithneutraltopositivereturnsoninvestmentassavingsmeetorexceedcostsovertime.Thisconclusionisvalidwithconservativeassumptions,includingnogreenpremiumsonrentorpropertyvaluation,noincrementalfutureregulationsorcarbonpricing,andnoneworsignificantlyimprovedtechnology.Byexecutingenergyefficiencyandelectrificationmeasuresforeachbuilding’sfullpathtonetzeroandoptimizingrenewable-powerprocurementattheportfoliolevel,buildingownersandoccupantstypicallycanrecouptheirinvestmentsthroughenergysavings,capitalcostoptimization,andavoidanceofexistingregulatorypenalties.AdiversecohortofrealestateportfoliosusedthenewapproachtodramaticallyimprovetheNPVofreducingtheiroperationalemissionstonetzero(Exhibit2).Theseplanswereverifiedthroughtestingandrefinementwithengineersandfacilitymanagersandfromtheapprovalofbusinesscasesandcapitalplansbyfinancedepartments,executives,andboards.ArealestateinvestorimprovedtheNPVofitsnet-zeropathwaybyroughly$85millionAUSrealestateinvestorwithroughly$20billioninassetsundermanagementacrossmultiplepropertytypesrecentlyusedthemodernapproachtodevelopasset-leveldecarbonizationplansformorethan750buildings.DevelopingtheinitialplanstooklessthaneightweeksandimprovedtheNPVoftherealestateinvestmenttrust’snet-zeropathwaybyabout$85million,toanear-neutralNPV(seesidebar,“Acompany’soptimizedapproach”).Thisinvestor’snet-zerojourneycouldpayforitselfduetolowerWeb<2023><Buildingsdecarbonization>EExxhhibiibti<t22>of<4>Buildingdecarbonizationcanbeeconomicaltoday.Netpresentvalue(NPV)ofportfoliopathwaytonetzeroPortfolioPlannedbeforeandafteroptimization,1illustrative,$billionsize,abatement,BeforeoptimizationAfteroptimizationthousandskilotonsCO2Netzeroofbuildingsequivalentby–0.500.51.01.52.0Globalretailowner-4.65,0002040occupierwithretailandwarehouses–0.2–0.100.7NorthAmericanowner-5002050investorfocusedonretail0.8andwarehousingNorthAmericanowner-2040investorfocusedonmedical350ocesandassistedliving1TheNPVvaluesgivenarecalculatedwithoutconsideringgreenpremiums,futureregulations,orstepchangeimprovementsintechnologyperformanceorcosts;weretheyincluded,NPVwouldlikelyincrease.McKinsey&Company4Acompany’soptimizedapproachWeb<2023>NOTE:ForthePDF,thescrollytriggertextwillneedtobefoldedintothearticletext(bulletedlist?)-would<Buildingsdecarbonization>suggestconnectingwithcopydeskandKatyonhowbesttoincorporateScrollyExhibit<3PDF>of<4>Eightwaysalargerealestateowner-investorimprovedthenetpresentvalueofitspathtonetzero.Netpresentvalue85Totalimprovement¹improvement,realestateinvestor,OptimizedAvoidedAvoided$millionsequencingstrandedregulatory17capitalpenalties21512CoordinatedUpdatedLeveragedbulkmajorleaseprocurementinvestments3agreements101716Optimizedpowerprocurement10Capturedincentives251Anadditional$35millioncouldbeachievedthroughincentivesandleasestructurechanges.2Alsoreducestheriskoflast-minute,moreexpensiveactionsrequiredtoreacttofutureregulations.Onlyexistingregulationswereconsideredforthepurposesofcalculatingnetpresentvalue(NPV)optimizationpotential.Avoidedpenaltiesfromlast-minuteaction/nesfromfutureregulationsareconsideredfurtherupside.3OnlyappliedwhereroofandrooftopHVACsystemshavesimilarexpectedend-of-lifedates.McKinsey&CompanyTotalNPVimprovement.Toproduceaequipmentoftenhaveusefullivesof10to>25conservativeestimate,theNPVimprovementyears,missedopportunitiestoelectrifyatend-figuredoesnotincludeadditionalupsidepotentialof-lifeislikelytoresultinstrandedcapitalorthefromrentalorcapratepremia,increasesinneedtoretireequipmentbeforetheendofitsoccupancy,theabilitytocapturelocalincentives,usefullife.)and/ortheavoidanceoffutureregulations.Avoidedregulatorypenalties.DevelopedOptimizedsequencing.Usedevolutionaryplanstohelpensurethatfossil-fuel-poweredoptimizationtodeterminethehighestvaluesetassetsarereplacedbeforetherequireddatesinofactionstoreachnetzero;eg,thecompanyapplicableregions.installedefficiencymeasuresearlytomaximizeoperating-expensesavingsandreducecapitalCoordinatedmajorinvestments.Coordinatedexpendituresrequiredtoelectrifylater.majorrenovationsandequipmentupgrades(eg,roofreplacements,insulationupgrades,andAvoidedstrandedcapital.Actedimmediatelyelectrificationofrooftopheating,ventilation,toensurethatnear-termcapitalinvestmentsandair-conditioning[HVAC]systems)toreduceacrosstheportfoliowerealignedwithlong-terminstallationcostsbysharinglabor,projectdecarbonizationplans.(Becauseroofsandmajormanagement,design,crane,andothercosts.5Updatedleaseagreements.ReviewedleasesOptimizedpowerprocurement.Developedantoensurecurrenttemplatesallowforcapitaloptimizedpowerprocurementstrategytiedtoanrecoveriesforinvestmentsthatyieldenergyelectrificationtimeline.Thegoalwastoreducesavingsfortenants.Thisallowslandlordstoaligntheriskofsigninglargecontractsathighercostscostsandbenefitsacrosspartiesandavoidrightbeforenet-zerotargetdates.the“split-incentiveproblem.”(Fornonservicedleases,landlordsmaywishtoconsidermetered-Capturedincentives.Createdaplantoapplyefficiencystructuresthatcanallowownerstoforincentivesavailablefornet-zero-relatedreceiveashareofenergysavings.)electrificationandenergyefficiencymeasures.(TheseincentivesweretreatedasanupsideLeveragedbulkprocurement.DevelopedplansandwerenotfactoredintotheNPVimprove-thatprovidelong-termvisibilityintoallmajormentestimate.)HVACandbuildingenvelopeneedstonegotiatebulkdiscountsandsecuredeliverytimelinesformajorequipmentandmaterials.utilitybills,avoidedexistingregulatorypenalties,andreducedcapitalcosts(bycoordinatingprojectsandnegotiatingbulkprocurementpricing,forexample).Changesinthesefactors,suchasanewpriceoncarboninacertainjurisdictionorgreenpremiums,arelikelytoresultinpositiveeconomicsoverthelongrun.TraditionalapproachesaretypicallyslowerandmorecostlyTraditionally,ownershavetakenaproject-by-projectapproachacrosstheirportfolios,focusingondiscreteactionswithclearstand-alonepaybackperiods,suchasinstallinghigh-efficiencyequipment,lighting,andautomatedbuildingcontrols.Marginalabatementcostcurves,orMACCcurves,havehistoricallybeenusedtoidentifyandprioritizestand-alonepaybackperiodprojectsbycalculatingtheaverageindustrycosts,orsavings,pertonofcarbonabatedforthattypeofproject.MACCshavebeenausefulprioritizationtoolinthepastandremainsoforhighlystandardizedindustrieswheresite-specificoptimizationisnotyetavailable.However,forrealestateportfolios,anoptimizedapproachthatusesdataandanalyticscanyieldsignificantlyimprovedresults.Toillustratetherelativebenefitoftheoptimizedapproach,take,forexample,abuildingfollowinganaveragecommercialbuildingMACCcurvethatwouldyieldanNPVofnegative$1.1milliontoreachnetzero.Thesamebuilding,byoptimizingthepathwayforthespecificbuildingconditionsviathenewapproach,couldyieldanNPVofpositive$100,000toreachnetzero,representinga$1.2millionNPVimprovementcomparedwiththealternativemethod.Whyisthisthecase?Forcompanieswithanet-zerocommitment,theMACCapproachdoesnotconsidersitespecifics(suchasifthebuildingenvelopeisleaky)orinterdependenciesandcoordinationopportunitiesbetweendecarbonizationlevers.Accordingly,itoftenpushescostlyactionsintothefuture.Realestateownerscouldthenbeforcedtoimplementmoreexpensiveinitiativesatlater,nonoptimaltimes,leadingtowastedcapital(duetoissuessuchasoversizesystemsorequipmentthathastoberetiredbeforeendoflife)andlostenergysavings.6Otherownershavetraditionallyworkedfromthebottom-up,conductingbuilding-by-buildingenergyauditsandengineeringstudiestoexamineissuesincludinginsulation,currentheating,ventilation,andair-conditioning(HVAC)systems,andonsitesolarpotential,andthendevelopingbespokedecarbonizationplans.Thisapproachoftentakesmonthsperbuildingandcanresultinaseriesofindividualreports,makingitdifficulttoaggregateplans,understandportfolio-widecosts,avoidwastedcapitalsuchasbyhavingtostripoutequipmentbeforeendoflife,complywithregulationsortargets,orfindportfolio-levelefficiencies(suchasthroughbulkprocurement).Howtogetstarted:ThesevenfeaturesofacrediblebuildingdecarbonizationplanWhilearangeofbuildingownersandoccupantsaremakingcommitmentstoachievenetzero,manylackcomprehensiveplans.GivenwhatisnowpossiblewithevolvingdataandAIandthesignificanteffectstheycouldhaveonthepaceofbuildingdecarbonizationandprofitability,majorbuildingownersandoccupiershaveanewsetofoptionsfordevelopingcredibleplans.Optimalplanswillrequirethefollowingsevencomponents:•Portfoliolenstonetzero.Manybuildingownersoroccupantshavehundredsorthousandsofbuildingsintheirportfolios.Plansfordecarbonizingthesebuildingsareoftenpatchwork,startingwithasubsetofbuildingsbasedonemissions(forexample,sometakethe“worstfirst”approach),regulations(someonlycreateplanswhereregulationsalreadyexist),orotherfactors(someassetsfallwithincertaindivisionswherethereisanenthusiasticsustain-abilityleader).Underthenewapproach,ownerscancapturevaluebymakingbuildingplansacrosstheportfolioworktogether,suchasthroughjointprocurement,coordination,andsmartsequencing.Untilthereisaplanforeverybuilding,theplanisnotcomplete.•Asset-specificplans.Foroptimizedfinancials,generallistsoflevers(suchasLEDlights,heatpumps,andon-sitesolar),archetypes,andMACCcurvesfallshort.Tomaximizedecarbonizationimpactperdollarspent,eachbuildingneedsitsownplanthatconsidersitsspecificstartingpoint(suchastypeofinsulation,currentequipmentandsystems,andbuildinglayout),conditions(includinglocalclimate,geologicalconditions,andlocalsolarradiation),andassetstrategies,includingleasetypes,tenantcomposition,andoperatingobjectives.•Afullpathwaytonetzero.Companiesarewisetoavoidplansthatonlygetpartofthewaytonetzero,suchasplanstoreach30percentenergy-efficiencyimprovementsinthenexttwoyearswithoutvisibilitypastthatpoint.Thiskindofshort-termviewcansignificantlycompromiselong-termdecarbonizationoutcomesandcosts.Forinstance,someinsulationmeasuresthatdon’tmeettheshort-termhurdleratecouldreducefutureHVACsizingrequirementsandexpenses.Companiesthatmakeonlyshort-termdecisions—orwaituntilregulationsrequirethem—mayendupspendingmoreinthelongrun.•LinkedScope1and2plans.PlansforScope1,suchaselectrificationmeasures,andforScope2,suchasrenewable-powerpurchasing,oftenarecreatedseparately.Forexample,facilitiesmanagersmighthandleretrofits,whileprocurementdepartmentsmighttakeonrenewable-energypurchasing.Thisapproachdoesn’ttakeadvantageof7interdependenciesbetweenScopes1and2,suchasdemandestimatesthatconsiderthesometimes-opposingeffectsofenergyefficiencyandelectrificationactions.Theresultcanbeslowerandmoreexpensiverenewable-energyprocurement.•Actionablesteps.Plansforeachbuildingshouldincludespecificstepsthatabuilding’sfacilitymanagercanimplement.(Forexample:“Replacegas-firedsystemwithairsourceheatpumpandauxiliaryelectricresistancebackupasneeded.Additionalnaturalgasbackupwithcondensingboilercanbeimplementedtomitigatetemperaturesbelow–10°F.”)Buildingpersonnelshouldbeabletoquicklysendtheseinstructionstovendorsorfacilitiesmanagementteamsforexecution.•Quantifiedplans.Plansshouldbespecificenoughtoinformfinancialplanningatabuildingandportfoliolevel.Leadersneedtounderstandtheexactfinancialsofachievingnetzero,includingtherequiredchangesincapitalinvestmentandoperatingcosts,thepotentialcostsofadditionaldebtortheimplicationsoffront-loadingcapitalexpenditures,andhowbothcostsandbenefitswillaccruetoeitherbuildingownersortenants.•Net-zero-orienteddecisionmaking.Ownersandoperatorscanembeddecarbonizationplansintooperationsacrosstheentireorganization,includingprocesses,incentives,andgovernancestructures.Fortunately,decarbonizingbuildings’operationalemissionscanoftenbeaccomplishedwithsmalltweakstoexistingprocessesratherthananentirelynewcampaign.“Businessasusual”shouldcometoincludeupdatingcapital-planningprocessestoconsiderthedecarbonizationplansforeachbuilding,creatingfundsandallocatingcapital(whichoftencanhaveapositivereturn)forlow-emissionssystems,andincorporatingdecarbonizationanalysesintotheprocessofacquiringnewassets.Therealestateindustryfacesdauntingchallengesasitworkstodecarbonize:itneedstoscalesupplychainstomeetnewdemand,trainmillionsofskilledworkerstodeployretrofits,andupgradegridgenerationandstoragecapacitytoaccommodateelectrification.Thegoodnewsisthatdevelopingdecarbonizationplanshasrecentlybecomemuchsimpler,faster,andcheaper,makingiteasierfortheindustrytogetmoving.Mostimportant,realestatecompaniesthatmakeuseoftheAI-backed,full-life-cycleapproachtodecarbonizationcanmakeagenuinedentinbuilding-relatedemissions.Giventheprofounddecarbonizationchallengesacrosssectors,thisnewapproachcouldbeanimportantpartofglobaleffortstominimizeclimatechange.Itispossibleandnecessary.Thetimetostartisnow.BrodieBolandisapartnerinMcKinsey’sWashington,DC,office,whereAlastairGreenisaseniorpartnerandDaryaGuettlerisaconsultant;DanielCramerisasolutionassociatepartnerintheNewYorkoffice;FockoImhorstisapartnerintheLondonoffice;andMaritaWinsladeisaconsultantintheTorontooffice.TheauthorswishtothankAnnHewitt,ShaileshLekhwani,TessaOwens,AidanRowley,andIsabelleRundefortheircontributionstothisarticle.Copyright©2023McKinsey&Company.Allrightsreserved.8